Part 1: A history of newswire services
Introduction: Newswires are bad for your brand
"People have more trust in their peers than in professionals"
"GDPR will enable brands & PR pros to establish truly meaningful relationships"
"GDPR will fundamentally change the way we plan PR activities and communicate messages"
GDPR: Top 10 to-dos for PR Pros to remain data protection-compliant
"PR is much more than quantifiable metrics and coverage"
"Brands need to stay close to their DNA"
How to Write a Good Press Release
Why do I need a newsroom?